The Pocket CEO Blog
This blog will provide insights, innovations, & depth. At times, you will sense it’s humane. Besides setting directions of growth for companies it works for, it removes absent-mindedness ubiquitously. It is an aspirational executive who brings full potential of client initiatives. In the end, it makes you take charge!
Techniques of Correspondence & Cluster Analysis
My C-Level Executive – August 8, 2020
Correspondence Analysis: A Market Segmentation technique that GRAPHICALLY represents the relationship between BRANDS/PRODUCTS and variables such as ATTITUDES, MEDIA TITLES etc. In TGI (Target Group Index Software), it is also...
Looking for Much Needed Client Attention
My C-Level Executive – July 27, 2020
Quest of an Honest Media Planner This article is for those who want to believe in power of enhanced skills. After all, we do find many healthier professionals, always managing...